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At KEEN Footwear (“us”, “we”, or “our”), we protect your personal information with the same rugged reliability built into our footwear. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website uswintershoes.com (the “Site”).
1. Information We Collect
Like our diverse product line (from hiking boots to kids’ slip-ons), we collect various types of information to equip your shopping experience:
- Personal Identification: Name, email address, shipping address, phone number when you make a purchase or create an account
- Payment Information: Credit card details (processed securely through PCI-compliant systems), PayPal email (never stored on our servers)
- Adventure Preferences: Product interests, browsing behavior, purchase history to recommend suitable gear
- Technical Data: IP address, browser type, device information for security and optimization
- Location Data: Generalized geographic information to show relevant products and shipping options
2. How We Use Your Information
We use your data with the same precision we design our toe guards – for protection and performance:
- Process transactions and ship your adventure gear worldwide (excluding certain Asian and remote regions)
- Provide customer support through our Adventure Guides
- Improve our products and website functionality
- Send relevant offers (only with your consent)
- Prevent fraud and enhance security
- Comply with legal obligations
3. Data Sharing & Disclosure
We treat your data like we treat our hiking boots – we don’t let it wander where it shouldn’t:
- Service Providers: Trusted partners who help with payment processing (Visa/MasterCard/JCB/PayPal), shipping, and marketing – all bound by confidentiality
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In case of merger or acquisition, with notice
- Aggregated Data: Non-identifiable trends may be shared with partners
We never sell your personal information to third parties.
4. International Data Transfers
Just as our shoes travel globally (with some exceptions), data may be transferred to and processed in countries outside your residence. We ensure all transfers comply with applicable data protection laws.
5. Data Storage & Security
We protect your information with security as tough as our boot soles:
- SSL encryption for all transactions
- PCI-DSS compliance for payment processing
- Limited access to personal data
- Regular security assessments
We retain data only as long as necessary for the purposes outlined in this policy.
6. Your Rights
You’re the captain of your adventure and your data:
- Access: Request copies of your personal data
- Correction: Update inaccurate information
- Deletion: Request erasure under certain conditions
- Restriction: Limit how we use your data
- Objection: Opt-out of specific processing
- Portability: Request transfer of your data
- Withdraw Consent: For marketing communications
To exercise these rights, contact our Adventure Guides at [email protected].
7. Cookies & Tracking Technologies
Like the right pair of boots helps navigate terrain, cookies help navigate our site:
- Essential Cookies: Necessary for site functionality (e.g., shopping cart)
- Performance Cookies: Help improve our website
- Functional Cookies: Remember preferences
- Advertising Cookies: Show relevant ads (can be disabled)
You can manage cookie preferences through your browser settings.
8. Children’s Privacy
While we offer Kids’ products, our Site isn’t directed at children under 13. We don’t knowingly collect their data without parental consent.
9. Policy Updates
We may update this policy as our business evolves. Significant changes will be communicated through our website or email.
10. Contact Us
For any privacy-related questions, trailblaze your way to:
KEEN Footwear
5224 Wasena Avenue
Baltimore, US 21225
Email: [email protected]
